ablefy alternative: sell in your own name with e-invoicing and DATEV
Rechnungskit lets you sell courses, coaching, downloads and subscriptions in your own name, without a shop: one checkout link per product, payment through your Mollie, Stripe, PayPal or Unzer account, and right after payment the e-invoice with your own number sequence, a GoBD archive and finished DATEV bookings. ablefy (formerly elopage) is a sales and course platform: checkout, course hosting, affiliates, dunning. The invoice is a PDF per payment, or in the reseller model the partner namotto issues it in its own name.
Sources checked: July 28, 2026 · Updated: October 3, 2026 · No guarantee of accuracy · Sources below the table
The short version
you sell in your own name and want an e-invoice instead of a PDF, the money straight from your payment provider instead of from an escrow account on request, and booking records with a Beleglink for your tax advisor instead of CSV exports.
you want to host courses, memberships and community on the same platform, sell through affiliates and funnels, offer installments, Klarna or pay-by-invoice and hand off dunning all the way to debt collection. In the reseller model you don't need invoicing software for these sales; the credit note is your record.
ablefy is the sales platform with courses, affiliates and dunning; Rechnungskit is the checkout with e-invoicing, archive and DATEV. If you sell in your own name on ablefy, you have the same obligations as with Rechnungskit, but you get a PDF and CSV instead of an e-invoice and booking records.
Rechnungskit and ablefy in detail
Every row is backed by a source. Where something couldn't be confirmed from public sources, the table says so.
- 1. ablefy.io (home page, /preise, /loesungen/checkout): sales and course platform of ablefy GmbH, Berlin, formerly Elopage GmbH according to the commercial register HRB 151956 B; payment plans with one-time payment, subscription, installments and trial period, order bumps, upsells, affiliate programs, online courses, memberships, community, e-tickets, vouchers and discount codes. Help article "Verkauf im eigenen Namen oder im Reseller-Modell?": in your own name you are the contracting party with your own terms and your own invoice; in the reseller model, namotto acts as the legal contracting party and issues all invoices in its own name. Checked on September 11, 2026.
- 2. Help article "Automatische Rechnungserstellung einrichten": PDF invoice per payment with logo, prefix and starting number; "Der Leistungszeitraum wird automatisch in der Rechnung angegeben" (the service period is stated on the invoice automatically). On e-invoicing, as of October 30, 2024, it says the switch is "zum Jahresbeginn 2025 noch nicht einschlägig" (not yet applicable at the start of 2025) for sellers based in Germany, as well as for all sales in the reseller model. ZUGFeRD, XRechnung, EN 16931 validation and deferrals are not documented there, nor on the pricing page or the solution page "Rechnungen & Steuern". Checked on September 11, 2026.
- 3. Help article "Rechnungen verwalten und korrigieren": invoices and cancellation invoices available under "Zahlungen"; "Rechnung ändern und neu ausstellen" automatically creates a cancellation invoice and a corrected invoice. Locking, checksums or a WORM archive are not documented. Checked on September 11, 2026.
- 4. Help articles "Verkauf im eigenen Namen oder im Reseller-Modell?" and "Auszahlungen & Gutschriften im Reseller-Modell": in your own name "Keine automatische Auszahlung" (no automatic payout); you trigger the payout of revenue older than 7 days from the integrated escrow account (ablefy PLUS or CONNECT, identity verification required) or use your own PayPal business account. In the reseller model: safety buffer 15 to 30 days, minimum amount €50, credit note on the 1st of the month, transfer within 3 business days after the 1st and/or 15th; a document per payout as a PDF plus transaction PDF and CSV. Checked on September 11, 2026.
- 5. Help articles "Steuereinstellungen vornehmen und prüfen", "Steuerberechnung bei Verkäufen von Kleinunternehmen" and "Steuerberechnung & Auszahlung im Reseller-Modell": tax table by product type, buyer type and country with EU rates and reverse charge for businesses; "Im Bereich Berichte stellen wir dir eine Übersicht der Umsatzsteuern pro Land bereit" (an overview of VAT per country under Reports) for the OSS procedure. A qualified VAT ID check with evidence and the source of the tax rates are not documented. In the reseller model, taxation follows the rules for German VAT-registered businesses; small businesses (Kleinunternehmer) receive the net amount. Checked on September 11, 2026.
- 6. Solution page "Rechnungen & Steuern" (ablefy.io/loesungen/rechnungsabwicklung): CSV exports of all data: your customers' invoices, invoices for using ablefy, an overview of all payments, chargebacks (cancellations & chargebacks), reports, payout documents. DATEV format, booking records, Beleglink, deferrals and access for tax advisors are not documented. Checked on September 11, 2026.
- 7. Pricing page ablefy.io/preise: Sell €27 a month, Create & Sell €59 (up to 150 members), €119 (3,000), €229 (10,000), from €397 (unlimited); "2,7 % + 0,50 € je erfolgreicher Standardzahlung" (per successful standard payment) including payment processing and 3D Secure; automatic invoicing including credit notes +0.4%; reseller model +2.5% + €1.00; Klarna as well as pay-by-invoice and installments +2.9% + €0.50; foreign currency +2.0% per payment and +2.5% per payout; returned direct debit €8, chargeback €25; collecting overdue payments 10%. Help article "Beteiligungen, Provisionen und Gebühren versteuern": "Alle unsere Gebühren sind netto" (all our fees are net). Older price tables on subpages (€39 to €549, 3.9%) are not considered. Checked on September 11, 2026.
- 8. Pricing page and feature overview ablefy.io/loesungen/apps-integrationen: "ablefy API", webhooks, access token, custom SMTP, embedded checkout, Zapier with triggers for orders, incoming payments, cancellations and course activity, plus Mailchimp, ActiveCampaign, KlickTipp, GetResponse, Memberspot and others. Shop systems as an order source are not provided for. Checked on September 11, 2026.
- 9. Solution page "Mahnwesen & Inkasso" (ablefy.io/loesungen/mahnwesen-inkasso): automatic payment reminder after 7 days, dunning after 30 days of non-payment, three demands every two weeks, then debt collection through the partner Creditreform; court payment order only in the reseller model. Checked on September 11, 2026.
- 10. Help articles "Im Reseller-Modell verkaufen" and "Nachträgliche Umstellung vom Reseller-Modell auf Verkauf im eigenen Namen": products are reviewed before sale (up to 3 business days), identity verification with ID, business registration, tax and bank account evidence; switching back to your own name is only possible "nur in Einzelfällen" (in individual cases) and not with running subscriptions or installments. Checked on September 11, 2026.
- Information from the provider's website (pricing, feature and help pages), last checked on July 28, 2026; prices net of VAT.
- Rows marked "Not documented" mean we found no reliable public source, not that the feature is missing.
- Rechnungskit information reflects the current product; items marked "Planned" are not available yet.
- Legal basis for the rows and sections (German law): mandatory invoice details § 14 (4) UStG, e-invoicing § 14 (1) and (2) UStG with the transition rules in § 27 (38) UStG, small-amount invoices § 33 UStDV, vouchers § 3 (13) to (15) UStG, OSS threshold § 3c (4) UStG and filing § 18j UStG, VAT ID confirmation § 18e UStG, intra-EU supply § 6a UStG, tax arising in the filing period of the supply § 13 (1) no. 1 (a) UStG, retention § 14b (1) UStG and § 147 (3) AO, deferred revenue § 250 (2) HGB, archive GoBD, BMF letter of 28.11.2019.
All information from publicly available sources, checked July 28, 2026. Providers' features and prices can change. Please report mistakes to support@rechnungskit.de. How we rate is explained in How we compare.
When is ablefy the better choice?
Rechnungskit doesn't do everything. In these cases, ablefy is the more honest recommendation.
ablefy hosts online courses, memberships, community and e-tickets next to the checkout. Rechnungskit doesn't host anything: after payment, a webhook goes to your course platform, for example via Zapier, Make or n8n, and unlocks access there.
Affiliate programs with up to five tiers, order bumps, upsells, countdowns, installments, Klarna and pay-by-invoice are ablefy's core. The Rechnungskit checkout handles one-time purchases and subscriptions with a trial period; affiliates, funnels and installments are missing there.
ablefy sends a reminder after 7 days, dunning letters three times from 30 days and hands over to Creditreform for 10% of the amount collected. For pay-by-invoice, Rechnungskit sends two payment reminders and does not hand over to debt collection.
In the reseller model, namotto becomes your buyers' contracting party, issues the invoice and owes the VAT; you get a credit note. With Rechnungskit you sell yourself and need the OSS scheme once you pass the EU threshold; Rechnungskit monitors the threshold and delivers the evaluation, while filing stays with you or your tax advisor.
What Rechnungskit does differently
VAT ID check in your own checkout
When a business from another EU country enters its VAT ID at checkout, Rechnungskit runs a qualified check with the BZSt, including company name and address. Only if it is confirmed is the invoice issued without VAT and with a reverse-charge note. The response stays in the archive for eight years, linked to the invoice. At ablefy, the tax table controls the reverse-charge rate; a check with evidence is not documented.
Booking records instead of a CSV export
Your tax advisor gets an EXTF booking record per sale with a Beleglink to the e-invoice, plus your payment provider's payouts broken down into revenue by tax rate, fees and money in transit. From ablefy, they get CSV exports for invoices, payments and payout documents and build the bookings from them.
Price comparison
List prices net per month, as of July 28, 2026. Discounts and promotions are not included.
Switching in three steps
Create courses, downloads, licenses or subscriptions as products in Rechnungskit and connect your own Mollie, Stripe, PayPal or Unzer account. Each product gets a checkout link.
In sandbox mode you buy once yourself: invoice, number sequence, the webhook that unlocks the course, DATEV export. Only then do you go live.
The buy buttons on your site point to the Rechnungskit checkout. Running subscriptions stay with the old platform until customers sign up again; the old credit notes stay there as records.
FAQ
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Rechnungskit is not a tax advisory or law firm. This article explains general principles and does not replace advice from a tax advisor (Steuerberater, § 5 StBerG) or a lawyer (§ 3 RDG). Rechnungskit is built for businesses based in Germany and prepares documents, tax rates and bookings automatically. How your specific case is treated remains your decision, ideally together with your tax advisor or a lawyer.
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